BAReed Writing, Business Writing

You know best what you want, and where you really want to be.

“People always wait too long for other people to change their situation.”

~Kenwyn Smith

Lead the charge.

© 2013 BAReed Consulting | Business Writing Coach

We crave simplicity, understanding and clarity; which is why we like stories.

“The criterion of simplicity requires that the minimum number of assumptions be postulated.”

~ Albert Low

Sometimes it takes time and distance to clearly understand how to present a situation in the best, most straightforward manner.

© 2013 BAReed Consulting | Business Writing Coach

Gaining strength at something that is challenging gives much more pleasure and sense of accomplishment than doing something that comes easily.

“Obstacles cannot crush me.  Every obstacle yields to stern resolve.  He who is fixed to a star does not change his mind.”

~ Leonardo da Vinci

Getting past those early fears and objections make small successes in your written communications that much sweeter.

© 2013 BAReed Consulting | Business Writing Coach

Writing about our world isn’t the same as being able to script it.

“Things turn out the best for people who make the best of the way things turn out.”

~John Wooden

Regardless of how things unfold, we will have the opportunity to find a story.

© 2013 BAReed Consulting | Business Writing Coach

I admit that this one comes naturally to me, I am fascinated with the process of all things.

“Not every end is the goal.  The end of a melody is not its goal, and yet if a melody has not reached its end, it has not reached its goal.”

~Friedrich Nietzsche

We can learn so many interesting nuances if we pay attention all along the way between the start and the goal.

© 2013 BAReed Consulting | Business Writing Coach

Sometimes something that we want to do seems so hard to achieve, so we avoid making the effort at all.  We set up artificial barriers that say ‘I’ll do this new thing once I have more time’.

“The man who insists on seeing with perfect clearness before he decides, never decides.”

~Henri Frederic Amiel

When we were young we didn’t think that we had to win the Tour de France to learn how to ride a bike.  The same holds true for improving our skills, or learning new ones now.  We just have to start somewhere.

© 2013 BAReed Consulting | Business Writing Coach

Bringing a smile to the reader’s face offers a chance for deeper connection.

“I don’t cry over spilt milk, but a fallen scoop of ice cream is enough to ruin my whole day.”

~Terri Guillemets

Finding the sweet spot of shared humor is like an extra scoop of ice cream.

© 2013 BAReed Consulting | Business Writing Coach

We like the tried and true, our comfort zone.  There are so many unsettling things outside of this space.

“Exploration is really the essence of the human spirit.”

~Frank Borman

We might just like some new thing so much it becomes part of our new and improved comfort zone, but we would never have known if we hadn’t decided to take the chance.

© 2013 BAReed Consulting | Business Writing Coach